Phuket, Thailand December 21-23, 2011 The VII. International Conference on Marketing and Management Sciences aims to bring together academic scientists, leading engineers, industry researchers and scholar students to exchange and share their experiences and research results about all aspects of Marketing and Management Sciences, and discuss the practical challenges encountered and the solutions adopted. CONFERENCE PROCEEDINGS The International Refereed Conference Proceedings will be blind peer reviewed by three competent reviewers and indexed by Excellence in Research for Australia (ERA), Google Scholar, Scopus, Compendex, Thomson Reuters, WorldCat, EBSCO, GALE, Embase, Reaxys, Engineering Village / Engineering Index (EI), DOAJ, Library of Congress, British Library, Electronic Journals Library will be internationally distributed both in Electronic CD-ROM Format and Proceedings Book. The Refereed Conference Proceedings Book and CD (pISSN 2010-376X and ...